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Assumption is the Achilles’ Heel of Business Culture

Assumption is the Achilles’ Heel of Business Culture

The phrase “Achilles’ heel” comes from the Greek myth of the hero Achilles and his single point of physical vulnerability. As the story goes, when Achilles was an infant, his mother, the sea-nymph Thetis, dipped him into the magical River Styx to make him completely invulnerable. Because she held him by his heel, the water never touched that part of his body. Achilles grew up to be a legendary warrior in the Trojan War, but he was eventually killed when a poisoned arrow struck his unprotected heel.

This dramatic turn in the epic has since come to be used as a term for a fatal weakness, vulnerable spot, or flaw in an otherwise strong person, system, or organization. It describes a vulnerability that can lead to failure or defeat, no matter how capable or powerful the subject is overall. For example, a company with ironclad digital security might have poor employee training, making phishing scams a weak spot – its Achilles’ heel.

Assumption is an organizational weak spot.

How so? Because how will we really know the culture we are striving to adopt is happening? When we consider cultural absorption and adoption, unless we truly know, culture can be a guessing game. Ben Horowitz, American businessman and author said, “Culture is how we behave when no one is looking.” This is interesting because I have found that a true test of whether the mission, initiative, systems, values and so on are cemented is how the culture lives out in our teams with what they do when we’re not around or no one is watching.

Therefore, what if the targeted behavioral expectations are not really being delivered – or incorrect versions of them are being delivered? Because if they are not, the reality is, there is still a culture being manifested. Culture is still the byproduct of executed behaviors… they just happen to be the wrong ones, or they’re individually interpreted ones that don’t line up with the intended purpose.

Where do we find the weak spot? assumptions are the achilles heel of business culture

Let’s take another look at the digital security example noted above and go deeper with training. At the close of any training , we can assume our teams know and understand their targeted behaviors and expectations, and we can assume that they are actually doing them. Just because someone attended a virtual session or training meeting doesn’t mean they understand. And just because we saw they did them once does not guarantee they are doing them as cemented habits – even and especially when we are not around.

To be fair, sometimes we don’t understand, and sometimes we default to our own version of how to behave. Whether it is a lack of understanding or comfort zone decision making, we can be out of alignment. We can assume, whether it is reasonable or not, that everything is working precisely as we assigned. In other words, hope can become our strategy.

We will always get a culture based on what we permit and promote.

Culture is more than words; it’s result of action. Moreover, what is essential is for us to translate abstract ideals into clearly defined behavioral choices that we deliver to every team member regarding every customer and in every opportunity. Specifically, translating abstract core values into concrete actions requires turning each word into a specific, observable, and measurable daily behavior.digital controls - vecteezy image

Take “Integrity”. We all know the classic definition – “doing the right thing even when no one is watching.” Being honest, telling the truth, following through with your commitments and promises, especially when it’s difficult or uncomfortable. Where characteristics like sincerity, respect, fairness, and moral compass come to mind.

Now, do this same deep dive with any and all aspects of your desired concept. Whether it is vision, mission, guiding principles, or core values, break them down into specific behaviors and characteristics to be applied in whatever sphere of influence being targeted.

Does the culture create and define our core values, or do our core values create and define the culture?

Sounds a lot like the proverbial “chicken or egg conundrum”. Google AI says, Culture and Core Values operate in a continuous, bidirectional loop, though values typically act as the foundational compass that shapes culture, while an established culture reinforces and passes down those values. In other words, we can’t have one without the other.

My take: it’s all just a bunch of words. My advice: focus on living out the behaviors and let the results and outcomes speak for themselves. I once read, “Determine what behaviors and beliefs you value as a company, and have everyone live true to them. These behaviors and beliefs should be so essential to your core that you don’t even think of it as culture.” Belief drives behavior, and behaviors reinforce beliefs.

rc red push pin

Your assignment is not Mission Impossible.

The call to action is that assumption cannot be normalized if we want a consistent, meaningful, and productive culture. We must confirm understanding and follow through.

Be totally immersed in your expectations by identifying specific behavior to be executed. Do it consistently each moment with every person. So much so you stop noticing because, at some point in the natural progression of doing it repeatedly, it becomes second nature. Make it clear, make it simple, and do it consistently.

Also, if you’ve been given an expectation and you’re not 100%, ask questions and seek clarity and understanding. If you’re the one giving the expectations, ask questions and ensure clarity and understanding. And then, both need to meet back up in follow-up and follow through. Make checking in, observation, measurement, and coaching behavior a normal part of the culture you want to achieve.

Assumption is not a dead-end, it’s a pause. It’s an opportunity to assess understanding and follow through, which then affords us the chance to praise or redirect. Remember, absorption and adoption are what you are looking for when creating and maintaining a culture – not assumption and the cycle of “maybe, sort of, and hopefully.”

#RussellCellular #LeadershipDevelopment #WorkplaceCulture #CoreValues #Accountability

Read other insightful leadership articles at the RC Blog and RC Connections.

How to Take Better Pics with your Smartphone – Easy Tips Anyone Can Use

How to Take Better Pics with your Smartphone – Easy Tips Anyone Can Use

Want Better Photos Without Studying Photography?

If you’ve ever taken a picture that looked great on your phone screen but blurry or dark when you looked at it later, you’re not alone.

The good news is that taking better photos doesn’t require expensive equipment, AI-powered editing magic, or photography classes. Today’s smartphones have excellent cameras built in. A few simple habits can dramatically improve your results, whether you’re taking pictures of grandchildren, vacations, pets, family gatherings, or everyday moments.

Before we dive in, know this: Russell Cellular reps are fantastic smartphone trick resources, so visit one at your nearest location or call one at 1-800-221-4408 when you need the right answers.

Let’s look at some easy ways to get better photos with an iPhone 14 or newer or a Samsung Galaxy S23 or newer. These tips may apply to previous smartphone models as well.

The Easiest Tip of All: Clean Your Camera Lens

Before you take any photo, take a few seconds to wipe the camera lens.photo tips blog - clean lens per mfr instructions

Your phone spends time in pockets, purses, and on countertops, so fingerprints and dust naturally build up. A dirty lens is one of the most common reasons photos look hazy or blurry.

A microfiber cloth or eyeglass-cleaning cloth works perfectly.

It’s a simple step, but it often makes an immediate difference.

For safe cleaning guidance, review the official recommendations provided via Apple Support or the FCC Consumer Guide.

How to Take Better Photos on Newer Apple iPhones

Step 1: Open the Camera App

  1. Tap the Camera app.
  2. Make sure you’re in Photo mode.

Step 2: Frame Your Picture

  1. Hold your phone as steady as possible.
  2. Position your subject on the screen.
  3. Try to keep distracting objects out of the background.

photo tips october blogStep 3: Tap to Focus

  1. Tap the person or object you want to photograph.
  2. A yellow square will appear around the subject.

This tells the camera exactly what should be sharp and clear in the photo.

Step 4: Adjust Brightness if Needed

  1. Tap the screen.
  2. Slide your finger up or down on the brightness control.
  3. Make small adjustments until the image looks natural.

Step 5: Take the Photo

  1. Hold still for a moment.
  2. Tap the shutter button.

That’s it!

How to Take Better Photos on Newer Samsung Galaxy Smartphones

Step 1: Open the Camera App

  1. Launch the Camera app.
  2. Make sure Photo mode is selected.

Step 2: Focus on Your Subject

  1. Tap the person or object you want to photograph.
  2. Wait for the camera to lock focus.

Step 3: Adjust the Brightness

  1. Use the brightness slider that appears on-screen.
  2. Increase or decrease the light level if necessary.

Step 4: Capture Your Photo

  1. Hold the phone steady.
  2. Tap the shutter button.

photo tips blog october - use natural lightFour Tricks that Instantly Improve Most Photos

Use Natural Light Whenever Possible

If you’re indoors, try standing near a window.

Natural light often creates brighter, more flattering photos than overhead indoor lighting.

Use Both Hands

Many blurry photos happen because the phone moves slightly while the picture is being taken.

Holding your phone with both hands provides much better stability.

Get Closer Instead of Zooming

It may be tempting to pinch and zoom, but walking a little closer usually produces a sharper, more detailed image.

Take More Than One Photo

Professional photographers rarely take just one picture.

Taking two or three shots gives you options and increases the chance of getting the perfect smile or expression.

 

Common Photography Mistakesphoto tips blog - mistake zoom too far

If your photos aren’t turning out the way you’d like, one of these may be the cause:

  • Dirty camera lenses
  • Too much zoom
  • Poor lighting
  • Taking photos while walking
  • Forgetting to tap the subject to focus

Fortunately, these are all easy fixes.

 

The Takeaway: Take It Away!

The best photos are often the ones you capture quickly before the moment passes. By keeping your lens clean, using good lighting, and remembering to focus on your subject, you’ll be amazed how much your pictures improve.

The more photos you take, the more confident you’ll become. So don’t worry about being perfect. Just start snapping and enjoy preserving the moments that matter most.

Care to know other fascinating and easy to use features of your smartphone? Lean on a Russell Cellular tech expert at 1-800-221-4408 or visit one at your nearest location.

#RussellCellular #TeamRC #TechTips #SmartphonePhotography #iPhone#CameraControls #WirelessLifestyle

 

Find more simple Smartphone Tech Tips in the RC blog.

How to Record Audio on an iPhone or Galaxy Smartphone

How to Record Audio on an iPhone or Galaxy Smartphone

Record a Voice Reminder or Live Meeting to Replay Later in just a few Clicks!

Fewer Things to Remember = More Peace of Mind, More Reliability & Accuracy

Have you ever left a doctor appointment and forgotten half of what was discussed? Or had a family member tell a great story that you wished you could save forever? Perhaps you’d benefit from voice reminders to jog your memory later – and make sure tasks are done and deadlines met.

That’s where your smartphone can be incredibly helpful.

Most modern smartphones include a built-in voice recording app that lets you quickly save reminders (“note to self”), interviews, family stories, meeting notes, academic lectures, and other important moments. The best part? You don’t need any special equipment or technical skills. (You should always obtain consent from hosts, presenters, and/or all parties before recording live conversations for legal and ethical reasons.)

Note: If you’re currently suffering “upgrade envy,” paying too much for wireless, or having tech issues with your tablet or phone, give the friendly experts at Russell Cellular a ring at 1-800-221-4408 or visit one at your nearest location immediately!

Let’s walk through how to record audio on an iPhone 14 or newer and a Samsung Galaxy S23 or newer. Most modern smartphones have similar capabilities and controls.

voice memo screen - rc blog october 2026Why Voice Recording Is So Useful

Many people think of voice recording as something only journalists or students use, but it can be helpful for almost anyone.

You might use it to:

  • Record reminders for yourself
  • Capture family memories and stories
  • Save important information from meetings
  • Remember instructions from appointments
  • Keep notes when typing isn’t convenient

Once you start using it, you’ll probably wonder how you ever managed without it.

How to Record Audio on iPhone 14 and Newer voice memo app icon - rc blog october 2026

Step 1: Open the Voice Memos App

  1. Find and tap Voice Memos.
  2. If you don’t see it, swipe down from the middle of your Home Screen and type “Voice Memos” in the search bar.

Step 2: Start Recording

  1. Tap the large red Record button.
  2. Begin speaking normally.
  3. You’ll see a timer showing that your recording is in progress.

Step 3: Pause and Resume if Needed

  1. Tap Pause if you need to stop briefly.
  2. Tap Resume to continue recording.

Step 4: Finish Recording

  1. Tap Stop when you’re done.
  2. Your recording automatically saves with a default file name containing the date it was made.

Step 5: Play It Back

  1. Tap the recording in the list.
  2. Press Play to listen.
  3. Adjust the volume as needed.

 

Make “Voice Memos” Easy to Find

If you plan to use Voice Memos frequently, consider placing it somewhere convenient on your Home Screen.

To Move Voice Memos on iPhone:

  1. Locate the Voice Memos app.
  2. Press and hold the app icon.
  3. Tap Edit Home Screen or drag it directly to the Home Screen.
  4. If applicable, tap Done in the upper-right corner.

Many people place it in the bottom row of icons so it’s always within easy reach.

Bonus Tip

You can also add Voice Memos to your iPhone Dock (the row of apps at the bottom of the screen) so it’s available on every Home Screen page.

 

voice recorder app icon - rc blog october 2026How to Record Audio on Samsung Galaxy S23 and Newer

Step 1: Open Voice Recorder

  1. Swipe up from the Home Screen to open Apps.
  2. Open Voice Recorder.
  3. If you don’t see it, search for “Voice Recorder.”

Step 2: Start Recording

  1. Tap the Red Record button.
  2. Speak clearly into the phone.
  3. The timer will begin counting.

Step 3: Pause and Continue

  1. Tap Pause if necessary.
  2. Tap Resume when ready to continue.

Step 4: Save the Recording

  1. Tap Stop.
  2. Give your recording a name.
  3. Tap Save.

Step 5: Listen to Your Recording

  1. Open the saved file.
  2. Tap Play to review the recording.

 

Make “Voice Recorder” Easy to Access on Samsung Galaxy

If you frequently record notes or reminders, keeping Voice Recorder on the Home Screen can save time.

To Add Voice Recorder to the Home Screen:

  1. Swipe up to open Apps.
  2. Locate Voice Recorder.
  3. Press and hold the icon.
  4. Tap Add to Home or drag it directly to the Home Screen.
  5. Place it wherever it’s easiest to find.

Many users place it next to the Phone or Camera app for quick access.

rc blog - how to record audio on smartphones October 2026

A Few Recording Tips That Make a Big Difference

Before you press Record:

  • Move to a quieter area whenever possible.
  • Hold the phone within a few feet of the speaker.
  • Speak naturally and clearly.
  • Give recordings names you’ll recognize later.
  • Back up important recordings to cloud storage.

You don’t need studio-quality audio. Most smartphone microphones do an excellent job for everyday recording.

Russell Cellular logo Color Vertical Reduced

Try it Now, Use it All the Time

Voice recording is one of the simplest but most useful features on any smartphone. Whether you’re saving family memories, keeping track of reminders, or recording important information, it’s a tool that’s worth learning to use. After recording a few voice notes, you’ll likely find yourself using the feature far more often than you expected.

Get the best advice, support, and deals at your nearest Russell Cellular store or by calling 1-800-221-4408 today!

For the record, yes, we do know – sound and recording technologies have advanced beyond this basic, near universal smartphone feature, be we make no apologies for covering the fundamentals first. Stay tuned for more Smartphone Tech Tips here!

#SmartphoneTips #iPhoneTips #SamsungGalaxy #VoiceRecording #VoiceMemos #DigitalSkills #MobileTechnology #EasyTech #TeamRC

 

How to Set a Camera Timer on Newer Model Smartphones

How to Set a Camera Timer on Newer Model Smartphones

Or, How to Be Included in Group Photos Without Taking a Selfie

With the holidays approaching, special gatherings of friends and family are memories to be made and preserved, moments captured that will be treasured long after by all involved. Without having to gang up for an awkward and iffy selfie, wouldn’t it be great to stage a “regular” group photo that everyone could be in, including the photographer?

We have (and verily, have long had) the technology in place – all that’s needed is an adjustable but stable platform (more on this later), a smartphone, and YOU knowing how to set the camera timer!

tech tips setting camera timer - smartphone with tripod grip blog october 2026Assuming you’re sporting a capable modern smartphone, you’re already 1/3 there. Read on to reach 2/3 and become the “high-tech” hero this holiday season.

Note: If you’re currently suffering upgrade envy, paying too much, or having tech issues, give the friendly experts at Russell Cellular a jingle at 1-800-221-4408 or visit one at your nearest location immediately!

Your Camera Carries Its Own Tools

In newer smartphones, you can access the countdown tools directly from the top or bottom toolbar within each phone’s native camera app. Below is a direct comparison of the available timer intervals, followed by the step-by-step instructions for each system.

Quick Feature Comparison

Phone Model Available Intervals Visual Location
iPhone 14
& newer
3 seconds, 10 seconds Under the hidden slider menu (Arrow button)
Galaxy S23
& newer
2 seconds, 5 seconds, 10 seconds Top toolbar menu (Clock icon)

For iPhone 14 & newer (iOS 16+) – 5 Steps to Setting the Camera Timer

The timer on newer iPhones is located inside a slide-out adjustment menu to prevent the viewfinder from looking cluttered. For more detailed instructions on native tools, check the official Apple Support iPhone Camera Guide.

  1. Open the Camera app and ensure you are in Photo or Portrait mode. 

  2. Tap the Chevron Arrow (∧) at the very top center of your screen (or swipe up from the middle of the viewfinder) to pull up the tool shelf. 

  3. Tap the Timer icon (looks like a classic clock) from the row of options that appears right above the shutter button. 

  4. Select either 3s or 10s. 

  5. Tap the Shutter button. The flash will blink, and a countdown timer will display on your screen before the camera captures a burst of 10 photos. 

Note: To turn it off, follow the same steps and select Off.

deskstand for smartphone - camera timer setting blog october 2026

For Galaxy S23 & newer (One UI 5.1+) – 4 Steps to Setting the Camera Timer

Samsung places the timer tool directly on the primary quick-settings bar at the top of the camera interface. For alternative capturing methods, view the Samsung Support Camera Settings Guide.

  1. Open the Camera app and make sure you are in Photo or Portrait mode.

  2. Look at the toolbar at the top of your screen and tap the Timer icon (an open circle clock outline).

  3. Select your preferred delay interval: 2s, 5s, or 10s. The icon will change to reflect the number of seconds you selecsmartphone on camera tripod - blog how to set timer - october 2026ted.

  4. Tap the Shutter button. A circular countdown graphic will appear on your screen, accompanied by an audible beep before the photo is taken. 

Tip: You can also go to Camera Settings > Shooting methods and turn on Palm swipe to trigger the timer just by holding up your hand to the camera.

Last (1st really) But Not Least – an Adjustable but Stable Platform for Your Phone

PRO TIP: Select and order/buy your photo stand immediately or ASAP – long before you think you’ll need it. Pat yourself on the back when complete. Practice your new skills upon delivery!

You can find great smartphone photo stands ranging from pocket-sized magnetic grips to tall, adjustable tripods depending on your shooting needs, starting around $10-20 at most major retailers and online outlets.

This author is biased and just can’t be bothered writing about selfie sticks, except to mention that some models do, in fact, conveniently double as desktop stands and come with remote controls, so manual timer-setting becomes irrelevant. That, admittedly, is pretty cool too.

Care to know other fascinating and easy to use features of your smartphone? Call a professional at Russell Cellular at 1-800-221-4408 or visit one at your nearest location. Note: more simple Smartphone Tech Tips are coming soon to the RC blog.

For the record, yes, we do know – smartphone cameras have moved far beyond this basic, near universal feature, but RC issues no apologies for covering the fundamentals first. Stay tuned for more!

#RussellCellular #TeamRC #TechTips #SmartphonePhotography #InclusiveGroupShots #CameraControls #WirelessLifestyle

The Myth of Being Fully Staffed

The Myth of Being Fully Staffed

Staffing is bigger than just hiring the “right people”.

Not long ago, staffing was under a microscope. Starting around March-April 2020, a global event turned the workplace upside down – COVID. Protocols like 2-weeks away to slow the spread, shelter in place, essential versus non-essential workplaces, the six-foot rule, and, in some instances, no mask and no vaccine meant no job. Federal, state, and local mandates structured how businesses should run – and those that were customer-facing came under very specific guidelines.

Staffing got disrupted accordingly. What became more interesting to observe was how employees and their employers responded to the nature of the job and how both looked at employment.

perspective blog leadership matters myth of being fully staffed great resignation october 2026The Great Resignation

The Great Resignation was an economic trend coined by Texas A&M University professor Anthony Klotz beginning in early 2021. Here’s the boiled-down backstory:

  • Millions of workers quit their jobs during the COVID-19 pandemic to find higher pay, better benefits, and more flexible work. People began to reflect on what they were doing, why, and whether the proverbial grass was greener somewhere else.
  • The U.S. Bureau of Labor Statistics tracked record quit rates, peaking at 4.5 million quits in November 2021. In total, over 40 million U.S. workers quit their jobs across 2021, a record later surpassed in 2022.
  • Hardest-hit sectors with the highest turnover were hospitality (food service), healthcare, retail, and education.
  • Employers sought to figure out how best to keep the staff they had. In response, many firms offered large bonuses and high salaries to attract new staff during the abnormally tight labor market.

Something happened shortly after – from 2022 to 2023. Many job-hoppers realized their new roles were not what they expected or anticipated, leading to the Great Regret where a large percentage wished they had never left their old jobs. In fact, surveys show that up to 80 percent of workers who switched jobs had some level of regret, and about 70 percent of those unhappy job-hoppers tried to get their old jobs back.

This suggests it’s not just one thing that drives employment numbers up or down, and staffing is more than a result of “good” company culture. It will always be a balance of employees knowing what they want and employers providing what they have. Staffing, or the managerial process of finding, choosing, and hiring the right people for the right jobs in an organization, is what happens when all the elements successfully come together.

So, are we ever fully staffed?

No, not really. Even with a full headcount for the number of team members needed at the location, there is always a need for recruitment, hiring, and staffing. We are always looking for talent. More on that another time. Another reality is that we are always one resignation away from “short-staffed again” – compounding the difficulty of executing company initiatives and meeting every customer, every time.

I contend “fully staffed”, while certainly a good thing and desired outcome, isn’t truly attainable. Yet in a state of being “partially staffed”, focus shifts to leveraging coverage and scheduling to support the needs of the business. At such times, leadership may need to step in, or key people may have to shift to support another location. We pivot resources to ensure the best possible customer experience. This becomes mission-critical in select times of the year.

Staffing is pivotable.

All of this to say: we are coming into a season for selling where staffing is key. Fourth Quarter or Holiday Selling is where a majority of businesses enjoy their most profitable part of the year with the increase of customer traffic. The scale and speed of business ramp up during this time, and terms like “all-hands-on-deck” become a rally call to drive operational efficiencies, customer interactions, and sales performance.

We prepare for the “busyness” by making sure we have enough people to cover all the needs of the business. Knowing we are going to be in the whirlwind from about Thanksgiving through the end of the year, right now, in October, represents the best time to get a staffing plan squared away.

october 2026 blog myth of being fully staffed - perspectives leadership matters

Here’s the catch. Staffing is not just about having enough people to fulfill the desired schedule. We have to consider the full process, the bookends – recruiting and hiring on one end, onboarding on the other.  I have found the more important target in “fully staffed” is ultimately about quality, not quantity. How are we ensuring we have enough candidates and, once hired, enough “fully trained up and equipped” team members?

We may have a target to have hired and staffed enough people by Halloween for the Holiday Season. Where are we finding them and then what about their skills, abilities, and knowledge to do the job well? I have certainly seen my fair share of businesses that have enough bodies on the floor. But a pulse does not guarantee performance.

Our Take-Away

People are our greatest asset in business, and having enough of them is one thing. Yes, we need people on the schedule to support the needs of the business. But this is what the Great Resignation taught us: As employers, we need to (1) ensure the applicants know what they are getting into and (2) demonstrate a culture where people are valued – where hiring turns into an open door of opportunity in the onboarding process. Employees who make up our staff expect and deserve to be seen, heard, and appreciated.staffing blog quotation october 2026

We also owe it to the customer to have team members who can suit up, show up, and successfully deliver on expectations of the job, regardless of the time of year. Having staffing squared away now makes it easier to provide the best customer experience when the chaos of the season takes center stage.

It’s October. Are you fully staffed and fully squared away, or is this the first you’ve thought about it?

 

#RussellCellular #Perspectives #LeadershipMatters #StaffingBeyondHeadcount #OpportunityValueTeam #HolidayHiring

Read other insightful leadership articles at the RC Blog and RC Connections.

How Do You Feel About Change?

How Do You Feel About Change?

“People don’t resist change. They resist being changed!”

This call-out comes from Peter Senge, American systems scientist, senior lecturer at the MIT Sloan School of Management, and founder of the Society for Organizational Learning. In this quote, Senge highlights the presence of resistance in change. Not in actual change. We naturally embrace transformation, growth, and new experiences, and, specifically, when we choose change, we’re good. Resistance seems to be triggered by a feeling of lack of control or loss of autonomy. When leadership or external forces impose decisions on us without our input, it can trigger a defensive reaction.

That’s not all; those feelings can be tempered by a lack of context or no clear “why.” It might be the ubiquitous fear of the unknown and uncertainty. It might be something lingering from a past change with past negative experiences creating skepticism. Maybe the “the way we’ve always done it” is being replaced by an unfamiliar new normal and we’re uncomfortable. It could be a lack of confidence fueling a fear of failure or being judged during change. It’s not the change. It’s what the change requires, especially if it wasn’t our idea.

Change is not really the goal.

It’s not the change; that’s just what we’re going through. It’s the stuff that makes it happen that’s important. Change provokes a process to be navigated. We embrace the change. We acknowledge and accept it, and then we set goals. Is having goals enough? I contend “no.” While it is essential we know the vision and mission behind the goal (our why), we must devote time and energy into all of the essential, elemental steps (our how) that get us to success.

First off, goals will naturally expose projects and tasks that make up the goal. Then, secondly, tools, resources, and systems need to be identified that will help with the projects and tasks. And lastly, the key ingredient that I believe to be the most critical – clarifying the daily habits. These are the specific behaviors that we execute every day. Some are mindset, some are skill set. All require a focused dedication and relentless pursuit. In a way, when change is required and goals are set, we identify the specifics for each one – top down. Goal…Tasks…Resources…Habits.

If that makes sense, consider some questions. The answers may very well help to provide the way forward. Into and through change. What’s the goal (vision, mission, reason)? What are the projects and tasks associated with that goal (sub-goals, strategies, objectives)? What are the tools, resources, and systems available to support (apps, checklists, people with experience)? What are the daily habits that drive execution and success (behaviors, routines, standards)?

Then, simply identify the answers and work back up. Execute the daily habits flawlessly and resolutely. Use the tools and resources in hand, while engaging in the various projects and tasks, in pursuit of achieving the desired goal. If it were that simple, everyone would do it, right?

perspectives change leadership matters russell cellular blog

But, what if it’s all a big “NO”?

The plan is in place and what if we don’t want to change? What if someone we lead pushes back?

I have found that resistance and pushback during change is a normal human threat response to uncertainty and a perceived lack of control. How that threat response is demonstrated… well, that seems to be the hard part to navigate. It’s one thing to fear change or what it entails, it is quite another to say “no.” While it might not necessarily be stubborn resistance, it could be behavioral resistance, or maybe a skill issue. Based on experience, when I encounter pushback, I use the lens of “skill or will.”

I have found it’s that tension that creates a challenge in managing and leading through change. To help with this, I designed seven questions in logical sequence that can illuminate potential reasons for behavioral resistance or pushback.

As it pertains to the change and expected behavior(s), have I…

  1. Clearly defined?
  2. Trained?
  3. Followed up to check understanding?
  4. Observed and Coached?
  5. Followed up to check performance?
  6. Made follow through part of an ongoing development plan?
  7. Removed obstacles?

So, consider the questions. And then ensure the answers. Because where there is “no,” this is a skill issue. You’ll see it and work on that; like clarify expectations. Train and do a knowledge check. Observe and coach behaviors. Be consistent with ongoing observation, coaching, and follow-up. Eliminate the obstacles and clear the way to success.

However, if all are ‘yes,” it’s a will issue and comes down to a choice: are we or is the individual willing to engage in this change and deliver the expected behavior? If it’s still “no,” change is not the issue, and it becomes a different conversation.

Our Take-Away

Bottom line, there’s going to be something you and I need to change or figure out in change. It’s natural and inevitable. Our day-to-day has big and little change wrapped into every action item. Will we push back, or will we step into the uncertainty knowing that growth is available on the other side? Even if we’re a little resistant, will we be honest, curious, and open enough to pursue our opportunities? If it is required, will we challenge and question respectfully to seek understanding? If others are involved, will we support them in their adoption and adaptation? And at the end of the day, will we own our responsibility?

It begs a final question: are we willing to engage this change and deliver the expected behavior?

Read other insightful leadership articles at the RC Blog and RC Connections.

#RussellCellular #Perspectives #Leadership #ChangeManagement #EmployeeEngagement #GrowthMindset

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The Benefits of Working
for Russell Cellular

At Russell Cellular, we believe great careers are built where people feel supported, challenged, and genuinely valued. Whether you’re serving customers in one of our sales locations across the country or contributing your expertise at our Home Office, you’ll be part of a culture rooted in respect, teamwork, and growth. Our employees enjoy benefits, ongoing training, and clear pathways for advancement because we’re committed to helping you build a future, not just finding a job.

As a Verizon Authorized Retailer, we offer the stability of a nationwide organization with the personal feel of a family-owned company. We celebrate wins, recognize hard work, and empower our teams with the tools and technology they need to succeed. From leadership development programs to community involvement opportunities, we invest in your potential and encourage you to make an impact every day.

Join Russell Cellular and discover a workplace where your ideas matter, your growth is supported, and your success is celebrated.

Employee Assistance Program

Starting day one of employment at Russell Cellular, our employees and their immediate family members are offered free counseling services and more.

Through the Anthem Employee Assistance program, employees are offered four counseling options: In person, over the phone, and two virtual options. The two virtual options are Talkspace and Live Health. Employees can receive up to 3 free visits per issue.

Talkspace's network includes thousands of licensed, insured, and verified therapists who can treat a variety of needs.

Offering a unique member experience

  • Personalized matching
  • Convenient access
  • Ease of Communication
  • Self-guided exercises

Live Health offers expert, compassionate, and confidential care. Some care options include medical, psychiatry, and allergies.

Employee Assistance Program

Employee Emergency Fund

The purpose of the Employee Emergency Fund is to support valued team members when emergency situations arise beyond their control causing unexpected financial hardships.

Donations are made by employees for anyone to use. When you donate to the EEF, you are investing in your RC Family and helping to provide much needed assistance in their time of need. When you commit to donating to the EEF each pay period, you are making a difference in our family.

All full-time employees are eligible after 90 days of employment.

  • Qualifying circumstances include natural disaster, funeral costs, fire loss, acute medical illness and more.
  • The EEF provides financial assistance for you and your immediate family.
  • Qualifying Team Members can receive up to $500 per occurrence.
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1.) Visit our website at https://www.russellcellular.com or any website of ours that links to this Privacy Notice.

2.) Engage with us in other related ways, including any marketing or events.

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at [email protected].

Learn more in our Privacy Policy, or Cookie Policy.